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In January 2014 we set up a new independent venture. The following link takes you to our holding page OutdoorGearCoach

Full site opening shortly.

Innovation for Extremes is an online community for innovators in the outdoor, mountaineering and the adventure activity industry.  The annual innovation conference ran from 2003-2012 run by Mike Parsons and Mary Rose and   supported by IEED at Lancaster University Management School.

Our conference, Innovation for Extremes, was  sponsored by Pertex and supported by The Textile Institute in 2012

This site draws together:
Our past conferences : outward facing, shares experience to inspire innovation around sustainability for the outdoors industries and all interested in mountain sports, activities, clothing and equipment.
Our blogs : draw on our conference, our courses, our research and our mountain enthusiasm.
Our courses : highly interactive and reflective courses on innovation for undergraduates, postgraduates and businesses
Our research : history and innovation in mountain sports, innovation in collaboration and social media.